The Max Factor Lipfinity Lip Colour Lipstick in 110 Passionate is the original iconic long-wear lip product designed for a high-impact, professional finish. This 2-step system includes a high-pigment base coat and a conditioning top coat, ensuring your vibrant red lip stays flawless, hydrated, and intense for up to 24 hours without the need for touch-ups.

Key Features

• Two-Step Application: Includes a liquid pigment base coat for bold color and a clear, moisturizing balm top coat to lock in shine.

• Perma-Tone Technology: A specialized formula that binds the color to the lips, making it resistant to eating, drinking, and smudging.

• Precision Applicator: The wand is designed to define the lip contours accurately, providing sharp edges and an even coat of color.

• Conditioning Shine: The top coat is infused with nourishing ingredients to prevent the dry, tight feeling often associated with long-wear lipsticks.

Key Benefits

• Unbeatable Longevity: Engineered to last up to 24 hours, taking you from your morning coffee to an evening out without fading.

• Transfer-Proof Finish: Once set, the color stays firmly on your lips and won't transfer onto glasses, clothes, or masks.

• Vibrant Color Payoff: The shade 110 Passionate delivers a classic, high-octane red that brightens the face and complements all skin tones.

• Dual Action: Offers the saturated look of a matte lipstick with the comfortable, lustrous feel of a lip balm.

How to Use Apply the liquid color to clean, dry lips and wait 60 seconds for the pigment to set completely. Once the base coat is dry, apply the clear conditioning balm over the top to seal in the moisture and add a healthy shine. Keep the balm with you to reapply throughout the day whenever your lips need a boost of hydration or extra luster.

Why You’ll Love It This is the ultimate lipstick for those who want a bold look without the maintenance. You will love how 110 Passionate gives you a confident, striking red pout that feels incredibly soft and flexible rather than dry or flaky. It’s a true makeup bag essential for anyone who needs their lip color to work as hard as they do, ensuring a polished, "just-applied" look all day and night.