The Bourjois Rouge Edition Velvet Liquid Lipstick — 37 Ultraviolette is a bold, purple liquid lipstick that delivers a velvety matte finish while feeling lightweight and comfortable on the lips. Its enriched formula contains pure pigments and evanescent oils, giving high-impact color without drying or cracking.

Shade 37 Ultraviolette is a deep, vibrant purple with cool undertones — perfect for creating a dramatic, statement lip that lasts all day. The soft, slanted foam applicator ensures precise and effortless application, making it easy to achieve flawless results.

Key Benefits:

• Bold, high-impact color that makes a statement
• Lightweight, “bare-lip” sensation for comfortable wear
• Soft-focus, velvety matte finish
• Long-lasting hold up to 24 hours
• Transfer-proof once dry
• Does not dry out lips

Key Features:

• Shade: 37 Ultraviolette (deep purple, cool undertones)
• Liquid velvet texture for smooth, even coverage
• Enriched with pure pigments and evanescent oils
• Soft, slanted foam applicator for precise application
• Bottle volume: 6.7ml–7.7ml
• Lightweight, non-drying formula suitable for all skin tones

How to Use:
Apply a single coat for a natural matte look, or layer for more intensity. Use the slanted applicator to outline and fill in lips evenly.

Why You’ll Love It:
A bold, long-wearing liquid lipstick that combines vivid color, velvety texture, and all-day comfort — perfect for creating stunning, attention-grabbing lips without compromise.